Entries by neonpr1981

How Our Tribe Thrives (Neon PR’s Best Kept Beauty Secrets)

Welcome to Neon PR’s first ever Beauty Vault! We consulted with the strong beauties that make up our office and asked each PR profesh to give their top 3 beauty products that they ‘literally can’t even’ live without. These potions, lotions and everything in between, help us thrive and reach our full potential every day […]

Mermaid Toast & Building a Brand Around Social Media

In a world where content is king, using every feature social media outlets offer and having a defining feature of your brand is more important than ever. There are now geotags and filters, location tags and reposts (Oh My!)! For some companies, defining elements include things like unique wall paintings or special areas within restaurants […]

Fall Back, Fall!

It’s officially SPRING – one of our favorite seasons (especially in the desert). We like to sweeten up the Neon PR offices with fresh floral finds from these local florists: Miss Daisy – owner and bossbabe Jessica and her team always comes up with the most creative arrangements – guaranteed to be bright and cheery. […]

NOT YOUR AVERAGE WORK SPACE

Does working in your florescent-lit cubical or being stuck in the same space every day not sound like an ideal work environment anymore? We love venturing outside of the office for an hour or two every day for a refresh button – and call on our downtown Las Vegas as a giant office space. With […]

PR & Social Media… What’s the Difference?

There is no doubt that the fields of public relations and social media are blending together more closely than ever. More PR teams are working to secure press traction digitally by working with social media influencers, targeting different brands to engage in cross-promotions that are then shared by those brands’ social networks, etc. At the […]

#BLOGGERGATE: THE WINNERS AND LOSERS

If you haven’t heard about #Bloggergate, (btw, can we all agree to stop putting ‘gate’ at the end of every dramatic event?) you probably don’t spend a lot of time on the Internet. To summarize: Elle Darby, a semi-influential social media persona, contacted the White Moose Café hotel in Dublin, Ireland requesting a discounted or […]

KYLIE COSMETICS AND THE INFLUENCER EQUATION: A BLOGWORTHY CASE-STUDY

How complex variables equaled trouble for a really expensive brush kit Beauty influencers across YouTube recently tore Kylie Jenner’s make-up brush kit to literal Dollar Store powdered filth. If you have no idea what I am referring to, give THIS Perez Hilton post a good once-over. The $360, 16-piece set dubbed “limited edition, luxury and […]

Why You Shouldn’t Reach Out Directly to a Source with a Publicist if You’re a Journalist

We know they’re easily accessible, that’s why they hired us. Their workload became so grandiose, that they need someone to manage/liaise journalists’ queries and manage marketing campaigns. If we send out a press release, please mind the section that says “Media Contact”, even if you have the client’s direct info…Unless you attend their Thanksgiving dinner every year, we […]

The Sky is the Limit…

…is the theme of the week! This week I got the opportunity to visit one of our clients, Sky Combat Ace, and fly one of its high performance aerobatic aircrafts myself (talk about having your head in the clouds!). I personally believe the quote “the sky is the limit” is essential to live by as […]